Carr’s

PACKAGING | PHOTOGRAPHY

The leading connoisseur of gourmet crackers, Carr’s has strong brand and product recognition in grocery store aisles. We highlighted the brand’s premium quality and reputation in the creation of new packaging.

Packaging & Photography

Carr’s are the crackers that invite guests to indulge. In creating photography and tone for their new packaging, we chose shots that emphasized delectable options for entertaining, all of which rely on the cracker for a satisfying bite. Royal blue tones on the packaging hint at the quality of the product, and allow for the product photography to stand out in the foreground.

Packaging & Photography

Carr’s are the crackers that invite guests to indulge. In creating photography and tone for their new packaging, we chose shots that emphasized delectable options for entertaining, all of which rely on the cracker for a satisfying bite. Royal blue tones on the packaging hint at the quality of the product, and allow for the product photography to stand out in the foreground.