Branding
To highlight the brand’s coastal vibe, we used elements of the beach to create their logo. Using sunset yellows and orange contrasted against the navy silhouettes of palm trees and waves, the logo is completed by the appearance of the brand’s mascot, a friendly green gecko.
Branding
To highlight the brand’s coastal vibe, we used elements of the beach to create their logo. Using sunset yellows and orange contrasted against the navy silhouettes of palm trees and waves, the logo is completed by the appearance of the brand’s mascot, a friendly green gecko.
Packaging
We paired apothecary-inspired glass bottles are with vibrant, tropical hues that help to differentiate flavors. At the bottom of the label, we created a “flavored bitters” call-out block to provide flexibility to the brand, so that the text can easily be changed to “drink mixes” or other brand extensions as the company continues to grow.
Packaging
We paired apothecary-inspired glass bottles are with vibrant, tropical hues that help to differentiate flavors. At the bottom of the label, we created a “flavored bitters” call-out block to provide flexibility to the brand, so that the text can easily be changed to “drink mixes” or other brand extensions as the company continues to grow.